Aura

Aura by Mugler (formerly Thierry Mugler) is a fragrance that aims to capture an instinctive, wild, and sensual femininity. Launched in 2017, it represents a departure from Mugler's previous iconic scents like Angel and Alien, forging its own unique olfactory path.

Fragrance Family: Aura is typically described as an Oriental Floral or Woody Aromatic fragrance. It has a distinctive green and sweet profile with woody undertones.

Key Olfactory Revelations and Notes:

Aura is built around three core "instinctive" accords, blending the vegetal and animalic:

• Instinctive Heart: This is the core of Aura and is described as a fusion of plant and animal.

  • Tiger Liana (exclusive to Aura): This unique ingredient provides complex notes with hints of fresh leaves, sugared almond, and animalic overtones. It's often described as having a sweet, medicinal, or even slightly smoky facet.

  • Rhubarb Leaf: Adds a crisp, tangy, and slightly sour greenness, providing a vibrant and unusual opening.

  • Orange Blossom: Infuses a bright, floral, and feminine sweetness that balances the green and animalic notes.

• Floral Heart: This accord brings a lush, green, and floral freshness.

  • Green Notes: Contribute to the overall fresh, natural, and slightly wild character.

  • Ylang-Ylang: Adds a creamy, slightly indolic, and exotic floral sweetness.

  • Pear: Provides a juicy, subtly sweet fruity nuance.

• Animalic Heart: This facet adds warmth, sensuality, and a wild allure.

  • Bourbon Vanilla: A rich, sweet, and comforting vanilla that creates an addictive base.

  • Wolfwood: A woody accord that brings warmth, intensity, and a dry, almost animalic texture.

  • Sandalwood & Amberwood: These woody notes add depth, smoothness, and a lingering sensuality.

  • Coumarin: Contributes to a warm, almond-like, and hay-like sweetness.

Overall Impression: Aura is a bold and unconventional fragrance. It's known for:

• Uniqueness: It doesn't smell like anything else on the market, which can be both a strength and a point of contention for fragrance enthusiasts.

• Green and Sweet Contrast: The prominent rhubarb leaf and green notes create a sharp, tangy opening, which is beautifully contrasted by the sweet vanilla and creamy florals in the heart and base.

• "Feline Sensuality": The fragrance aims to evoke a sense of wild, untamed femininity, blending natural elements with a sensual warmth.

• Polarizing Nature: Like many Mugler fragrances, Aura is divisive. Some find it too sharp, medicinal (like toothpaste or menthol), or jarring, while others are captivated by its originality and find it intoxicating and empowering.

• The Bottle: The bottle itself is a work of art – a green, heart-shaped flacon designed to symbolize life, instinct, and emotion. It's also refillable.

Variations: Over time, Mugler has released variations of Aura, such as:

• Aura Eau de Toilette: A lighter and fresher interpretation.

• Aura Eau de Parfum Sensuelle: A warmer and more sensual take.

• Aura Eau de Parfum The Other: A different interpretation focusing on different notes.

Aura is a fragrance for those who are not afraid to be different and who embrace their wild, instinctive side. It's a powerful statement scent that leaves a memorable impression.